Odour control efficacy of a carpet cleaning home care product

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INTRODUCTION
Textile materials used in the home environment can develop unpleasant odours that arise from multiple and complex processes (1). Laundering is not always possible, or effective at removing such odours, which can build up over time and cause significant consumer dissatisfaction. A wide range of domestic cleaning products are available that attempt to remove this malodour problem. Such products are designed for very specific applications, among which the removal of undesired odours is often a key functionality that needs to be rigorously assessed during the product-development process. Assessment tools to evaluate malodour level include tailor-made sensory methods and analytical protocols (2). Selecting the right tool is essential to generate useful results for evaluating product performance.