Formulators of surfactant-based products are increasingly challenged to design new and robust formulations in response to changing market demands. The expectations of sulfate-free surfactants, elimination of traditional preservatives, and increased interest in naturally-derived ingredients require formulators to embrace new approaches. Safe preservation remains a critical requirement for all formulations and the incorporation of multifunctional ingredients presents an opportunity for development of safe and consumer-accepted surfactant-based products.
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