Vol. 17 | Vol. 17 (2) – March / April 2022 | Editorial

Actions have consequences – In more ways than one

by cyb2025

THERESA CALLAGHAN
Callaghan Consulting International, Hamburg, Germany

Here we are yet again with another new year well underway, and we are still dealing with global upheavals caused by Covid. The situation continues to affect everyone, including the cosmetic industry, providing us with an opportunity to consider where it is going, where it should go, and how we should engage with consumers. A consequence of Covid? The industry is no longer the same — for the better? — We hope!

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