Brussels, 23 April.
NATRUE, the international association for natural and organic cosmetics, is proud to announce the first-ever Natural Cosmetics Industry Forum, taking place on 20 May 2026 at the Humboldt Carré in Berlin (Germany.) The one-day event (10:30–17:00) will bring together industry stakeholders for expert-led sessions, panel discussions, and networking, focused on the key challenges and opportunities shaping the sector.
Under the theme “The Modernising of Natural & Organic Cosmetics”, the Forum will explore how the industry can evolve while maintaining its core values of sustainability, transparency, and authenticity. Topics include market trends, active ingredients, regulatory developments, and scientific innovation.
Confirmed speakers include Prof. Dr. Florian Stintzing (WALA), Dr. Henrike Neuhoff (Laverana), Dr. rer. Nat. Christian Reichle (Primavera), Silke Lambers (Mintel), and a representative from Weleda, alongside Dr. Mark Smith (NATRUE), Dr. rer. nat. Ulrike Harant (EcoControl), and Séan Finan (Covington & Burling LLP).
The programme will feature a mix of keynote presentations, panel discussions and a dedicated masterclass on natural complex substances, covering topics such as market trends, skincare innovation, active ingredients, and regulatory developments, including green claims.
According to estimates by Future Market Insights, the European green cosmetics market is projected to reach USD 21.6 billion in 2025, with a compound annual growth rate of 6.4%, underlining the growing demand for natural and organic products.
“Our members and partners have shown strong interest in an international forum of this kind,” said Dr Mark Smith, Director General of NATRUE. “This event will provide practical insights and valuable networking opportunities to help guide the sector forward, while upholding our core values of authenticity, transparency, and tackling greenwashing.”
Who should attend? The Forum is open to professionals across the natural and organic cosmetics value chain, including brands, manufacturers and distributors, ingredient suppliers, certification bodies, regulatory experts, researchers, and media representatives.
Registration is now open. For more information on the programme and speakers, please visit: https://natrue.org/natural-cosmetics-industry-forum/
