Vol. 17 | Vol. 17 (2) – March / April 2022 | ARTIFICIAL INTELLIGENCE

The future of digital formulators: How AI could transform the personal care industry

by cyb2025

YANN CHILVERS
Covalo, Zürich, Switzerland

ABSTRACT

Artificial Intelligence is already strongly embedded into our daily lives. However, its full potential in the personal care industry remains unclear to many. Some see the technology as the panacea to many of the industry’s challenges. Others see it as a threat to their job and a way for some of the large players to further establish their dominance.
This article provides a perspective on the current state of the technology in the personal care industry and how it could evolve in the future. It also tries to bring people to rethink their relationship to Artificial Intelligence, and approach to innovation and collaboration more generally.

The potential of Artificial Intelligence (hereafter AI) nurtures imagination, some fears, and a fair number of misconceptions.

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